🌐 1. Google My Business (Free & Powerful)

• Claim and optimize your Google Business Profile — it boosts your local search ranking.
• Add photos, offers, reviews, and regular updates.
• Best for local visibility (e.g., shops, salons, agencies, restaurants).

📱 2. Social Media Marketing

• Create accounts on Instagram, Facebook, and LinkedIn (depending on your target audience).
• Post regularly about:
  • Products or services
  • Customer testimonials
  • Offers, tutorials, or “behind-the-scenes” content
• Use trending hashtags and Reels/Shorts to grow organically.

🆓 Tools: Canva, CapCut, Buffer (for scheduling).

💬 3. WhatsApp Marketing

• Build a broadcast list or WhatsApp Business profile.
• Send regular updates, offers, and catalogs.
• Use short and engaging messages with images or links.

🆓 Tip: Add a WhatsApp button on your website and social media bios.

📰 4. Content Marketing

• Start a blog on your website with SEO-friendly articles related to your business.
• Example: If you run a digital agency, write about “How small businesses can grow online.”
• This builds trust and helps rank on Google.

🆓 Tools: Google Trends, Ubersuggest, and ChatGPT for keyword ideas.

📧 5. Email Marketing

• Collect emails from website visitors or customers.
• Send simple newsletters about new offers, blogs, or events.

🆓 Tools: Mailchimp (free up to 500 contacts), ConvertKit.

🎥 6. Video & Reel Marketing

• Create short videos explaining your service, showing results, or giving tips.
• Post on YouTube Shorts, Instagram Reels, and Facebook Reels — all free reach boosters.

🆓 Tip: Focus on storytelling rather than heavy editing.

🤝 7. Collaborations & Influencer Marketing

• Partner with micro-influencers (local creators with 1K–10K followers).
• Offer free service or small incentives instead of paying money.
• Great for reaching niche audiences.

🧭 8. SEO (Search Engine Optimization)

• Optimize your website for keywords your audience searches.
• Use free tools like Google Search Console and Yoast SEO (WordPress plugin).
• This gives you free traffic in the long term.

📢 9. Free Listing Sites

List your business on:

• JustDial
• IndiaMart
• Sulekha
• OLX Business
• Facebook Marketplace
  These platforms give you free local leads.

💡 10. Referral Program

Encourage existing customers to refer new ones.
Example: “Refer a friend and get 10% off on your next order.